Learn how to draft professionally written works for any setting to properly convey your ideas and goals at LI's Persuasive Writing Workshop.In this class, you will learn the tactics required to write both persuasively and professionally. The instructor will explore the most essential elements of influential writers during this six-hour training.You will learn how to effectively convey your ideas and goals using a variety of strategies. The instructor will discuss target audiences, winning tactics, effective impact, and more.Suitable for:Anyone willing to enter or contribute to journalismNews media or English studentsElected officials or candidatesBusiness professionals*Ask about student and group rates

Learn how to draft professionally written works for any setting to properly convey your ideas and goals at LI's Persuasive Writing Workshop.In this class, you will learn the tactics required to write both persuasively and professionally. The instructor will explore the most essential elements of influential writers during this six-hour training.You will learn how to effectively convey your ideas and goals using a variety of strategies. The instructor will discuss target audiences, winning tactics, effective impact, and more.Suitable for:Anyone willing to enter or contribute to journalismNews media or English studentsElected officials or candidatesBusiness professionals*Ask about student and group rates

Learn how to tailor your appearance and message delivery for TV in this informative online Television Workshop, Introduction to Techniques.You'll look like a professional on camera and avoid the mistakes that identify you as a rookie.

You will be coached through two rounds of mock interviews while receiving personal feedback on how to better tailor your appearance and message delivery for TV. Individuals who attend the On-Camera Workshop receive a copy of their footage. Class size is limited to six people to maximize your time on camera. How you'll benefit: •Develop your on-camera message and delivery techniques •Practice correct on-camera gestures and facial expressions •Gain confidence in your on-camera ability This is an Online Zoom Webinar. Camera required. *Ask about student and group rates.*Workshop start is in Eastern Time (ET)

In this class, you will look at professional speeches that are well-written, persuasive, and cogent. Michael Connolly will discuss the primary components of Speechwriting, including research, argument development, formatting, and more. Who it's for: •Media and communications professionals •Elected officials and candidates •Aspiring speechwriters •Anyone preparing for an upcoming speaking engagement How you'll benefit: •Analyze famous speeches •Deliver speeches professionally •Organize and prepare effective speeches •Think on your feet in impromptu speeches This is a 2-day training. Dinner is included both evenings.*Ask about student and group rates

In this 3-hour hybrid workshop, you will learn how to deploy best practices to maximize accuracy and improve transparency, advance relationship building, write and implement successful plans, conduct effective media relations, win engaging digital media campaigns and launch messages to achieve success.You will learn:How to develop a plan, identify a team, getting prepared before crises occur, and having elements to thriveAwareness and understanding of leadership and ethical dilemmas and how to handle them*Ask about student and group rates

Stories are the most effective way to persuade an audience.  Join experienced leaders, real-world storytellers, and experts from Leadership Institute.  Learn how be more persuasive through stories.

RightStart CA is a series of five two-day events of deep dives into essential campaign topics. This comprehensive pathway helps attendees to become more effective leaders in politics. By attending any or all of the five events, you'll gain a competitive edge in running campaigns or leading as candidates.