Series

Communications Workshop

The Communications Workshop provides an in-depth look at how you can design and improve your organization’s or campaign’s communications.

Learn how to develop a coherent and compelling message, enabling you to increase your visibility, supporters, and funds. Additional on-demand content, which complements this material, is also available.

Learn how to:

  • Connect with people
  • Craft a message
  • Use the right words
  • Identify values to communicate

 

Who Should Attend?

Ideal attendees for a Communications Workshop are organization spokespeople, campaign or party communications directors, press secretaries, candidates and elected officials, public policy organization staff, and conservatives who want to present their ideas persuasively.

    Upcoming Trainings

    School Board Training - Robert's Rules of Order101
    Virtual

    School Board Training - Robert's Rules of Order101

    Robert's Rules of Order 101, a webinar led by expert parliamentary expert Barbara Proctor.

    Apr 9 6:30 PM EDT

    Chloe Cole at University of Maryland at College Park
    In Person

    Chloe Cole at University of Maryland at College Park

    College Park, Maryland

    Speech

    Apr 9 7PM EDT

    Run With Purpose Series: #4 Winning Fundraising Strategies
    Virtual

    Run With Purpose Series: #4 Winning Fundraising Strategies

    Course 4: Winning Fundraising Strategies This course prepares state legislative candidates to raise the funds necessary to run competitive district-level campaigns. Participants learn how to set realistic fundraising goals, build and segment donor prospect lists, and implement disciplined call time systems. The course also covers leveraging personal and community networks, integrating small-dollar and digital fundraising, and understanding basic compliance requirements for state races. By the end of the session, candidates will have a clear framework for building and executing an effective fundraising plan.

    Apr 9 6:30 PM CDT

    Gates Garcia at Colorado School of Mines
    In Person

    Gates Garcia at Colorado School of Mines

    Golden, Colorado

    Gates Garcia

    Apr 9 6PM MDT

    Colorado State Campaign Workshop
    In Person

    Colorado State Campaign Workshop

    Pueblo, Colorado

    Join us for a hands-on training designed to equip candidates, campaign teams, and grassroots leaders with the tools needed to succeed in the 2026 midterm elections. This program will focus on practical, real-world strategies to help you mobilize voters, expand your reach, and turn support into turnout. Participants will learn proven get-out-the-vote (GOTV) techniques, including how to identify supporters, build effective turnout plans, and execute voter contact efforts that deliver results on Election Day. The training will also cover how to leverage social media to amplify your message, engage key audiences, and increase your campaign’s visibility. Whether you are actively working on a campaign or preparing to get involved, this event offers actionable insights you can immediately apply to strengthen your impact. Event Details: Check-in begins at 9:00 AM, with the program starting promptly at 10:00 AM. Lunch will be provided for attendees who check in by 10:00 AM. Room assignment details will be shared with confirmed attendees after RSVP.

    Apr 10 9AM MDT

    Persuasive Communications Workshop
    Virtual

    Persuasive Communications Workshop

    Learn to persuade with precision and ease.

    Apr 10 2PM EDT

    The California Campaign Playbook
    In Person

    The California Campaign Playbook

    San Diego, California

    This program focuses on the core pieces of building a competitive campaign in California. From understanding how AI is shaping modern campaigns to developing a strong candidate profile, these sessions walk through what it takes to get off the ground and position yourself to win. Attendees will also dig into the practical tools that make campaigns viable and competitive in today’s political landscape: ballot harvesting, coalition building, and endorsements.

    Apr 10 1PM PDT

    Nick Shirley at University of Utah
    In Person

    Nick Shirley at University of Utah

    Salt Lake City, Utah

    Speaker Event

    Apr 10 4PM MDT

    Nashville, TN: Youth Leadership School
    In Person

    Nashville, TN: Youth Leadership School

    Nashville, Tennessee

    Learn to organize and lead a mass-based youth effort for candidates and causes you care about through LI’s flagship program. This two-day “Bootcamp of Politics" makes all the difference for anyone who wants to lead in the political process and famously opens doors for positions in the political job market.

    Apr 11 7:30 AM CDT

    Marksmanship & Advocacy Workshop - Kentucky
    In Person

    Marksmanship & Advocacy Workshop - Kentucky

    Lexington, Kentucky

    This beginner course demystify how to use and defend the Second Amendment, while making it fun and easy for beginner shooters (including first time and limited experience) to improve their aim and their safety.

    Apr 11 9AM EDT

    CA Campaign Playbook: Advanced Techniques
    In Person

    CA Campaign Playbook: Advanced Techniques

    San Diego, California

    Day 2 shifts to execution — how to take a campaign from solid to successful. Sessions focus on building political momentum, turning out voters through targeted mobilization efforts, and sharpening messaging in response to evolving narratives. The day wraps with advanced AI strategy, giving attendees a forward-looking edge on how to scale and sustain a winning campaign in California.

    Apr 11 9:30 AM PDT

    Enhancing Vote Enthusiasm  - Lee County, NC
    In Person

    Enhancing Vote Enthusiasm  - Lee County, NC

    Sanford, North Carolina

    Attendees of this workshop will discuss reasons for voter apathy and learn how to counter act the reasons and behaviors that suppress the conservative vote.

    Apr 11 12:30 PM EDT

    Toni McFadden at University of New Hampshire
    In Person

    Toni McFadden at University of New Hampshire

    Durham, New Hampshire

    Speech

    Apr 11 7PM EDT

    Thomas Beach & Jay Kilmartin at University of South Carolina
    In Person

    Thomas Beach & Jay Kilmartin at University of South Carolina

    Columbia, South Carolina

    Speech

    Apr 13 7PM EDT

    Youth Leadership Workshop - Turning Point USA @ Eastern Washington University
    In Person

    Youth Leadership Workshop - Turning Point USA @ Eastern Washington University

    Cheney, Washington

    Develop a training to fit your group's specific needs in a three-hour workshop.   A consolidated version of our flagship program, the Youth Leadership School, the YLW allows you to customize your own training to fit the needs of your organization or cause.  Our expert faculty will train you on three or more of our 14 different topics c

    Apr 13 6:30 PM PDT

    Empowered Political Activism (Maui)
    In Person

    Empowered Political Activism (Maui)

    Kahului, Hawaii

    The Empowered Activism workshop is your go-to playbook for anyone or any organization looking to dive into the world of ethical and impactful lobbying. By seamlessly weaving together theoretical knowledge and practical skills, it arms participants with the tools they need to navigate the complex realm of political influence, empowering them to drive meaningful change through compelling advocacy.

    Apr 13 4PM HST

    School Board Conversations Series - Legal and Policy Focus
    Virtual

    School Board Conversations Series - Legal and Policy Focus

    Join School Board Leaders Program and Jeremy Samek, Esq from Independence Law Center to discuss navigating legal issues that are impacting school boards across the nation.

    Apr 14 11AM EDT

    Lily Kate @ Lonestar College-Tomball
    In Person

    Lily Kate @ Lonestar College-Tomball

    Tomball, Texas

    Lily Kate

    Apr 14 2PM CDT

    Abigail Dejarnatt at Otterbein University
    In Person

    Abigail Dejarnatt at Otterbein University

    Westerville, Ohio

    Speech

    Apr 14 7PM EDT

    Xi Van Fleet at Marquette University
    In Person

    Xi Van Fleet at Marquette University

    Milwaukee, Wisconsin

    Speech

    Apr 14 6PM CDT

    Paula Scanlan at Eastern Washington University
    In Person

    Paula Scanlan at Eastern Washington University

    Cheney, Washington

    Protect Women's Sports

    Apr 14 7PM PDT

    Franco Fernandez at Oregon State University
    In Person

    Franco Fernandez at Oregon State University

    CORVALLIS, Oregon

    Speech

    Apr 15 9:30 AM PDT

    Abby Johnson at University of Maine
    In Person

    Abby Johnson at University of Maine

    Orono, Maine

    Speech

    Apr 15 6PM EDT

    Alvin Hailin at University of Illinois at Urbana-Champaign
    In Person
    Lily Kate at University of Minnesota at Twin Cities
    In Person

    Lily Kate at University of Minnesota at Twin Cities

    Minneapolis, Minnesota

    Speech

    Apr 15 6:30 PM CDT

    The Moral Injury of Abortion
    Virtual

    The Moral Injury of Abortion

    Dena Espenscheid with the Leadership Institute and Kay Lyn Carson from the International Institute for Reproductive Loss will be conducting a live webinar on the Moral Injury of Abortion.

    Apr 16 11AM EDT

    Polly Olsen at Rider University
    In Person

    Polly Olsen at Rider University

    Lawrenceville, New Jersey

    Speaker Event

    Apr 16 6PM EDT

    Victor Nieves at Ohio University
    In Person

    Victor Nieves at Ohio University

    Athens, Ohio

    Speech

    Apr 16 6PM EDT

    Promoting Accountability and Transparency in School Boards
    Virtual

    Promoting Accountability and Transparency in School Boards

    Many wonder why they elect seemingly strong principled school board members just to watch as they fold to the status quo. Why does this happen and what can be done about it?

    Apr 16 7PM EDT

    Texas High Intensity Communications for School Board Members
    In Person

    Texas High Intensity Communications for School Board Members

    Lakeway, Texas

    Join the Leadership Institute for an on-point program designed to help School Board Leaders message clearly and confidently with their constituents, media, supporters, and adversaries.

    Apr 16 6PM CDT

    Run With Purpose Series: #5 Building A Strong Outreach Program
    Virtual

    Run With Purpose Series: #5 Building A Strong Outreach Program

    Course 5: Building A Strong Outreach Program This course introduces the fundamentals of grassroots outreach and voter engagement. Participants learn how community outreach, volunteer coordination, and voter education efforts can increase civic participation and public awareness of elections. By the end of the session, participants will understand basic strategies for organizing community-based voter engagement initiatives.

    Apr 16 6:30 PM CDT

    Gwyn Andrews at University of Kansas
    In Person

    Gwyn Andrews at University of Kansas

    Lawrence, Kansas

    Speech

    Apr 16 9PM CDT

    Learn Right Lead Right - Texas Ed-vantage
    In Person

    Learn Right Lead Right - Texas Ed-vantage

    Lakeway, Texas

    Leadership Institute and Texans for Excellence in Education will be in Austin, Texas, for a dynamic two-day training summit designed for school board leaders this April 2026. This hands-on event will equip you with practical tools, valuable insights, and effective strategies to help you lead with confidence and restore commonsense conservative values to your schools. You'll also have the opportunity to connect and collaborate with fellow board members from across the state.

    Apr 17 8AM CDT

    Bismarck Campaign Academy
    In Person

    Bismarck Campaign Academy

    Bismarck, North Dakota

    Thanks to the generosity of our donors, the Bismarck Campaign Academy—a program that typically costs $500 or more is being offered at a significantly reduced rate to make this high-level training accessible to more leaders. RSVP early to lock in your spot today! RSVP fee will be $100 starting March 17th The Bismarck Campaign Academy is a two-day, immersive training hosted in Bismarck, North Dakota, designed to equip and energize both current and prospective candidates, campaign managers, and campaign team members. This program provides a comprehensive overview of what it takes to plan, build, and execute a successful local campaign. Participants will learn the essential components of campaign leadership, including campaign development, organization, messaging, voter outreach, and team management. The Academy emphasizes practical skills and strategic preparation, helping you strengthen your personal, professional, and political readiness for future service as a campaign leader. Whether you are considering a run for office, actively supporting a campaign, or looking to take on a leadership role within a political organization, this training offers valuable insights, proven strategies, and hands-on guidance applicable to campaigns at all levels. Partial and full scholarships are available to help cover the cost of attendance, and interested participants are encouraged to inquire early for more information on eligibility and availability. Attendees may also inquire about overnight accommodations when registering to learn more about lodging options during the training. Breakfast and lunch will be provided each day.

    Apr 17 9AM CDT

    Maricopa County School Board Governance Training
    In Person

    Maricopa County School Board Governance Training

    Maricopa County, Arizona

    Coming soon!

    Apr 17 9AM CDT

    Lily Kate at Oakland University
    In Person

    Lily Kate at Oakland University

    ROCHESTER, Michigan

    Speech

    Apr 17 6:30 PM EDT

    Gwyn Andrews at University of Alabama-Huntsville
    In Person

    Gwyn Andrews at University of Alabama-Huntsville

    Huntsville, Alabama

    Speech

    Apr 17 6PM CDT

    Connecticut Communications Workshop
    In Person

    Connecticut Communications Workshop

    Plantsville, Connecticut

    This workshop provides an in-depth look at improving your organization or campaign communications. You will learn how to develop a coherent and compelling message to increase visibility, supporters, and funds.

    Apr 18 9AM EDT

    Growing La Familia - Lehigh County, Pennsylvania
    In Person

    Growing La Familia - Lehigh County, Pennsylvania

    Allentown, Pennsylvania

    Growing La Familia is meant to develop local Hispanic conservatives as community leaders, communicators, and organizers who can lead where they live. The program builds a foundation-to-leadership pipeline that begins with grassroots engagement and grows into local officeholders, community influencers, and effective grassroots leaders within the conservative movement. Each training strengthens a network of Hispanic conservatives capable of organizing, communicating, and leading at every level.

    Apr 18 10AM EDT

    Robert's Rules of Order for Elected Officials
    In Person

    Robert's Rules of Order for Elected Officials

    Altoona, Wisconsin

    This concise, practical course teaches city council members, county commissioners, mayors, and other local elected officials the key elements of Robert's Rules of Order needed to run fair, efficient, and legally sound public meetings.

    Apr 18 9AM CDT

    Connecticut Fundraising Workshop
    In Person

    Connecticut Fundraising Workshop

    Plantsville, Connecticut

    This consolidated workshop trains you to create a fundraising plan, develop and deliver your fundraising message, and increase funding for your organization.

    Apr 18 12PM EDT

    Nevada Growing La Familia- Las Vegas, NV
    In Person

    Nevada Growing La Familia- Las Vegas, NV

    Las Vegas, Nevada

    Join Leadership Institute in Las Vegas at this Nevada Growing La Familia Workshop. Lunch is included in your registration. This workshop covers volunteer recruitment, Hispanic engagment and communication skill-building.

    Apr 18 10AM PDT

    Robert's Rules of Order for Elected Officials
    In Person

    Robert's Rules of Order for Elected Officials

    Oconomowoc, Wisconsin

    This concise, practical course teaches city council members, county commissioners, mayors, and other local elected officials the key elements of Robert's Rules of Order needed to run fair, efficient, and legally sound public meetings.

    Apr 18 5PM CDT

    Volunteer Army Builder - Honolulu, HI
    In Person

    Volunteer Army Builder - Honolulu, HI

    Honolulu, Hawaii

    Learn how to recruit and retain volunteers, and how to reach the right voters in the right places with the right methods.

    Apr 18 12PM HST

    Solia Mechling at University of Georgia
    In Person

    Solia Mechling at University of Georgia

    Athens, Georgia

    Speech

    Apr 20 7PM EDT

    Digital Content Creation
    Virtual

    Digital Content Creation

    Learn how to create relevant and consistent content that inspires your audience.

    Apr 21 3PM EDT

    Gates Garcia at Catholic University of America
    In Person

    Gates Garcia at Catholic University of America

    Washington, District of Columbia

    Speech

    Apr 21 6:30 PM EDT

    Lily Kate at University of North Carolina at Charlotte
    In Person

    Lily Kate at University of North Carolina at Charlotte

    Charlotte, North Carolina

    Speech

    Apr 21 7PM EDT

    Leadership Institute at Virginia March for Life 2026
    In Person

    Leadership Institute at Virginia March for Life 2026

    Richmond, Virginia

    The Virginia March for Life is an annual event that brings together individuals from across the Commonwealth to advocate for the protection of human life and to promote a culture that values every person. Participants gather peacefully to hear from speakers, engage in educational opportunities, and demonstrate their commitment to life-affirming principles. The event provides a space for community members, families, and organizations to connect, reflect, and express their views in a respectful manner.

    Apr 22 10AM EDT

    Ken Stiles at University of Louisville
    In Person

    Ken Stiles at University of Louisville

    Louisville, Kentucky

    Speech

    Apr 22 6PM EDT

    Allan E. Parker at Georgetown University
    In Person

    Allan E. Parker at Georgetown University

    Washington, District of Columbia

    Speech

    Apr 22 7PM EDT

    Randy Deibert at Black Hills State University
    In Person

    Randy Deibert at Black Hills State University

    Spearfish, South Dakota

    Speech

    Apr 22 6:30 PM MDT

    Gwyn Andrews at Saint Mary's College
    In Person

    Gwyn Andrews at Saint Mary's College

    Notre Dame, Indiana

    Speech

    Apr 23 6PM EDT

    Savannah Craven at PennWest California
    In Person

    Savannah Craven at PennWest California

    California, Pennsylvania

    Speech

    Apr 23 6:30 PM EDT

    Run With Purpose Series: #6 Effective Digital & Media Engagement
    Virtual

    Run With Purpose Series: #6 Effective Digital & Media Engagement

    Course 6: Effective Digital & Media Engagement This course introduces participants to the fundamentals of communicating effectively through digital platforms and media outlets. Participants learn how to develop clear messages, engage audiences on social media, and interact with local media in ways that inform and connect with the public. The session also covers basic strategies for creating consistent online content and maintaining a responsible digital presence that supports civic engagement and public awareness.

    Apr 23 6:30 PM CDT

    Florida School Board Training - Palm Beach Garden
    In Person

    Florida School Board Training - Palm Beach Garden

    Palm Beach Garden, Florida

    Join Leadership Institute in West Palm Beach, Florida, for a dynamic one-day governance training designed for school board leaders. This hands-on event will equip you with the tools, insights, and best practices needed to govern effectively, uphold your responsibilities, and lead with confidence. You’ll gain practical strategies to strengthen board operations, improve decision-making, and promote accountability in your district. You’ll also have the opportunity to connect and collaborate with fellow board members from across the region. We look forward to working with you in West Palm Beach.

    Apr 24 9AM EDT

    Growing the Culture of Life in Alaska - Being a Better Communicator and Advocate
    In Person

    Growing the Culture of Life in Alaska - Being a Better Communicator and Advocate

    Anchorage, Alaska

    In recent years, pro-life efforts in Alaska have received resistance from the state Supreme Court. Despite this, opportunities exist to promote and grow the Culture of Life. Join the Alaska Family Council and Leadership Institute for a training and other events to learn how to advance your pro-life values.

    Apr 24 10PM UTC

    Fundraising Bootcamp - Bridgewater, NJ
    In Person

    Fundraising Bootcamp - Bridgewater, NJ

    Bridgewater, New Jersey

    Do you want to make a difference in your community and impact your community? If so, then this is the program for you. Become more effective by learning ways to recruit, educate, and mobilize your friends, family, and neighbors. 

    Apr 25 9AM EDT

    Learn Right Summit Palm Beach Garden Florida
    In Person

    Learn Right Summit Palm Beach Garden Florida

    Palm Beach Garden, Florida

    Join Leadership Institute in West Palm Beach, Florida, for a dynamic two-day training summit designed for school board leaders. This hands-on event will equip you with practical tools, valuable insights, and effective strategies to help you lead with confidence and restore commonsense conservative values in your schools. You’ll also have the opportunity to connect and collaborate with fellow board members from across the region. We look forward to working with you in West Palm Beach.

    Apr 25 9AM EDT

    Candidate Development Workshop - Hugo, MN
    In Person

    Candidate Development Workshop - Hugo, MN

    Jefferson City, Minnesota

    This eight-hour workshop helps current and prospective candidates and their teams identify the necessary steps to run a successful campaign.

    Apr 25 9AM CDT

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    Ready to accelerate your political career?  The Leadership Institute’s expert-crafted trainings equip you with essential skills and knowledge for success in politics. 

    Leadership Institute offers top-tier trainings that will equip you with the necessary skills and knowledge to become an influential movement leader.