Persuasive Messaging Workshop - Oakland County, MI

Persuasive Messaging Workshop - Oakland County, MI

The Persuasive Messaging Workshop will equip you with the tools to communicate ideas that resonate and inspire shared action.

Participants will explore the fundamentals of persuasion, including what it is and why it works, while addressing common challenges like listening for understanding, building authentic connections, and increasing likeability.

The workshop also dives into crafting compelling messages through storytelling, creating memorable “sticky” content, and applying practical frameworks like the Leesburg Grid.

Finally, you’ll learn how to confidently deliver your message—especially to moderate and independent audiences—so it connects, persuades, and drives results.

Registration includes dinner, training materials, and instruction from experienced national faculty in communications and messaging.

Check-in and dinner will start at 6:00PM ET with the program starting at 6:30PM ET.

ABOUT | LEADERSHIP INSTITUTE

The Leadership Institute’s (LI) mission is to increase the number and effectiveness of conservative activists and leaders in the public policy process. The Institute identifies, recruits, trains, and places conservatives in government, politics, and the media. [More]