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Campaign Management 102, a webinar for liberty-minded candidates

3 days until event begins

What you will learn

"The people who have the biggest passion for restricting other people's behavior are the very people we should worry about most. Unfortunately, they keep running for office." - John Stossel

The Campaign Management Workshop teaches you how to manage or contribute to a winning campaign. You will learn to create a campaign, finance, and communications plan.

Additional on-demand content, which complements this material, is available to program enrollees.

Ideal attendees are campaign staff, candidates, volunteers, activists, and anyone interested in impacting public policy.

Attendees will learn how to:
• Develop a campaign strategy
• Create a campaign structure and organization
• Hire and fire staff and consultants
• Research your district, constituents, and opponent
• Conduct voter outreach and get-out-the-vote strategies

The Leadership Institute is presenting a series of webinars for liberty-minded candidates. They are open to everyone, but will be most useful for people looking to run for local office in 2023 and 2024.

You only need to register for one session and your registration will be automatically transferred to the other sessions in the series.

All registrants will receive an email with instructions to download slides and other resources discussed all the webinars. If the webinars are successfully recorded, registrants will be given access to the recordings.

These webinars begin at 6:00 PM Eastern Time. While it creates a late evening in the east, it allows people in the west to join after work. Please confirm the correct time for the time zone in which you reside. Here is a simple Time Zone translator. Use Washington, DC or Eastern Time for the beginning of the training.


Wednesday, December 7

6:30 PM - 9:30 PM


This training is online.




Scot Crockett's Photo

Scot Crockett

Contact Scot with your questions.

What graduates say

Bill Taylor

Bill Taylor

State Representative (SC) District 86

"With the help of many, I defeated the eight-year incumbent 57% to 43%. My campaign success was fueled by enrolling in Leadership Institute training. LI smoothed our political road to success."

Kelly Fajardo

Kelly Fajardo

U.S. Representative (NM-7)

"I don't think I would have ever taken the step to run if not for the Leadership Institute. I wanted to get involved in politics to make a difference and stand up for my conservative values. The information, training, and skills I learned through LI helped me have the confidence to know that I can run a successful campaign."

Craig Brandt

Craig Brandt

State Senator (NM) District 40

"Thank you, I couldn't have done it without the training I received from the Leadership Institute. I look forward to returning to LI for more training in the years to come."

Your faculty

Scot Crockett

Scot Crockett

Director of Grassroots Engagement

Scot Crockett is Director of Grassroots Engagement at the Leadership Institute, where he helps conservatives become more effective campaigners.

Scot has spent much of his life volunteering for and working on politic...

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Angela Faulkner

Angela Faulkner


After years of working in the campaign field, Angela Faulkner founded Gridiron Communications in 2003, a nationwide targeted direct mail firm that worked with businesses, candidates and organizations to best position them ...

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David Ferguson

David Ferguson

David Ferguson is a Director at the Leadership Institute in Arlington, Virginia.

From 2016 until 2022, his company, Ferguson & Associates, worked with businesses, trade associations, non-profits, and other...

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