“Unless someone like you cares a whole awful lot, nothing is going to get better. It's not.” Dr. Seuss
The School Board Activism Workshop teaches you how to build and mobilize a grassroots organization, as well as engage government officials and stakeholders on issues.
You will learn how to craft a media outreach strategy and tactics for successful grassroots lobbying. Additional on-demand content, which complements this material, is available to program enrollees.
Ideal attendees for the School Board Activism Workshop are concerned individuals who want to make an impact on public policy.
Attendees will learn how to:
• Develop a strategic plan
• Set expectations
• Build coalitions and manage stakeholders
• Understand the fundamentals of grassroots lobbying
• Organize at municipal and state levels
"The Leadership Institute made it possible for me to learn how to run a campaign, how to craft my message, how to speak effectively in public, and how to handle the media.
Above all, I learned how to win.
Today, I stand in a long line of conservative leaders who owe a debt of gratitude to Morton Blackwell and to the Leadership Institute.
“This is the best training I have ever gone to (political or professional) over all the years I have been involved. People need to understand what a big deal this is." -
Melanie Grammar, Fannin County Chairwoman, Rockwell County Campaign School
"I can't forget who gave me the tools. Keep up the great work at LI. We can't save our country without the Leadership Institute!"
Scot Crockett is Director of Grassroots Engagement at the Leadership Institute, where he helps conservatives become more effective campaigners.
Scot has spent much of his life volunteering for and working on political and issue-based campaigns. His experience spans everything from state legislative to Presidential campaigns. Scot's campaign positions include Campaign Manager for both gubernatorial and congressional campaigns, Research Director and Volunteer Coordinator among other positions.
Beyond the campaign world, Scot worked in the office of Governor Arne Carlson, the Minnesota Senate Republican Caucus, and as Special Assistant to the U.S. Secretary of Labor. He was also a Managing Director at DCI Group, Vice President of Campaign Services at DDC Advocacy, and the Principal at his eponymous public affairs firm.
Raised in St. Paul, Minnesota, Scot attended Ripon College (home of the Republican Party!) He lives in Bristow, Virginia with his wife, Sally, four daughters, and two poorly behaved dogs. When not working, he coaches soccer, fly fishes and works in his woodshop.